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Experiences & Laboratorios Viñas: a winning duo at Infarma 2018

11-04-2018

Laboratorios Viñas believes in professional training and, once again, its stand at Infarma 2018 has proven to be the perfect arena for it.

Within a temporary architectural space perfectly designed to continue to uphold the new image the brand has built in recent years, Laboratorios Viñas wanted to provide pharmacists - its clients - with the so-called “Viñas Experiences” or training pills, which, once again and more than ever, sparked interest at the Infarma 2018 Conference and Exhibition Centre, in a new record edition with almost 34,000 visitors and 400 exhibitors.

This year’s Experiences were dedicated to Vitacrecil and the workshop on how to correctly diagnose hair loss, to Belcils and its routine to care for and beautify sensitive eyes, to Liposomial Well-Aging and its texture workshop, to the Emolienta masterclass on the commonest dermatological conditions and to Tanit and its approach to age spots in the pharmacy. It has been the “experiential” training which, year on year, pharmacists have come to expect and enjoy, meaning the stand is always chock-full beyond the designated area.

With an ever broader portfolio, including innovations in many of its lines, the brand continues to make use of a design allowing visitors to discover the 9 categories under which its products are grouped: hair and nails, skin, hands and feet, eyes, oral and dental, pain, women’s health, children’s health and sports health.

Worthy of special mention on this occasion, the latest dermocosmetics line launched by Laboratorios Viñas, Liposomial Well-Aging, had its own dedicated space including a podium. After years of investigation and development, a complete range of 4 facial products was launched early this year, aimed at women over 50 and showing outstanding initial success.

Without a doubt, this is another example of the brand’s desire to keep on evolving and gaining in understanding and know-how, based on ceaseless work carried out with professionalism and the most modern techniques to create the best products.

It continues in the same vein, 70 years after the death of its founder, pharmacist Pedro Viñas Dordal. There is no better legacy than maintaining the synergy between amassed knowledge, research and innovation to face the future with a desire to continue working to improve people’s quality of life by improving their health across the different areas in which Laboratorios Viñas has worked throughout its history. For all kinds of problems and with the goal of improving life in the broadest sense of the term, based on science. “Science for your Life.”

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